A Microsite is a small web site with big ideas. It is generally three to four pages, with one of those pages acting as a ‘sign up’ area; which can gain a powerful database.

The Microsite can promote your company, product or service. The fourth page is the promotions and call to action landing area; this could hold a special offer like:

Get 10% off our services.

The reader is directed seamlessly to the sign up box where he or she leaves email. Having filled that information in and clicked send, they are rewarded with their instructions or voucher for the offer.

Benefits to the reader:

• Great offers
• Company information

Benefits to the company:

• Acts as a ‘landing site’ for CTAs from any other media
• Gives in-depth information cost effectively
• Can be changed quickly and cost effectively should campaigns change
• Stores information, e.g. emails of interested prospects

To view our existing microsites click here.

If you would like a microsite please contact Kelly Ormesher on 0161 832 2880 or by email, kellyo@planetconfidential.co.uk.